Bartley J. Madden is an independent researcher. He retired as a managing director of Credit Suisse HOLT after a career in investment research and money management that included the founding of Callard Madden & Associates. His early research was instrumental in the development of the cash-flow return on investment (CFROI) valuation framework that is used today by money management firms worldwide. His book, Value Creation Principles: The Pragmatic Theory of the Firm Begins with Purpose and Ends with Sustainable Capitalism, describes why a firm’s knowledge-building proficiency versus competitors is the primary determinant of a firm’s long-term performance.
His website, www.LearningWhatWorks.com, details a wide range of intellectual interests. An early version of his book, Free To Choose Medicine: Better Drugs Sooner at Lower Cost, was translated into Japanese and played a significant role in Japan’s implementation of their version of Free To Choose Medicine to facilitate early, informed access to regenerative medicine drugs, see www.freetochoosemedicine.com.